April 20, 2022 in Blog For political advertisers, when it comes to trying out new programmatic partners, the election window is short and finite. Having the technical infrastructure in place to associate that list to both individual voters or households, and then reach them on any device, including CTV, provides a huge boost to your voter list. 4/28/22- Consent DecreeRichard L. Garcia Broadcasting, Inc. Its true that cookies are waning in effectiveness. Consent Decree, 4/27/22- Consent DecreeGow Media, LLC Consent Decree, 4/26/22- Consent DecreeResonate Hawaii LLC Consent Decree, 4/26/22- Consent Decree45 North Media Inc. 8/7/20- Consent DecreeChristian Family Media Ministries, Inc. Enters into Consent Decree 8/5/20- Consent DecreeEagle Broadcasting, LLC Enters into Consent Decree Interoperability Proves Essential to Accountable Attribution, Healthcare Market Consolidation Drives Deeper Levels of Customer Insight, Balancing Linear TV and a CTV Approach for Pharma Advertising, Viants Internship Program: Strong Starts for Great Careers, To Opt-Out Online, Visit Our CCPA Portrait. Some use social networks such as Twitter to share their daily updates, express . 4/21/20- Order on ReconsiderationFCC Adopts Clarification of Political File Order 8/31/20- Consent DecreeWSJM, Inc. Enters into Consent Decree 9/4/20- Consent DecreeMedia Bureau Cancels Consent Decree for Thornburg Communications, Inc At the same time, this shift has sparked much needed innovation in areas such as contextual targeting and the use of audience modeling. Seeing Through The Mud: Promoting Political Advertising Literacy This website uses cookies to improve your experience while you navigate through the website. General Election Information FAQs The Political Window (and How to Work It) | Market Mentors 8/10/20- Consent DecreeFort Myers Broadcasting Company Enters into Consent Decree Planning Cold Visits: How to Make an Impression on Local Advertisers, Local Businesses Need a Strategic Advertising Partner: How to Convey Your Value, Beyond Impressions: Trends in Technology and Services for Broadcasters, Marketron 2020 Digital Benchmark Report E-Booklet, Explained: Reach and Frequency for Radio vs. Digital. 2022 = A Political Advertising Gauntlet - OneScreen.ai (1 IY[Sr,A;[)c!J,YAKU&v. In a few weeks, television viewers may start to notice commercial breaks featuring more approved messages than familiar jingles. 5/7/21 - Consent DecreeAnderson Radio Broadcasting, Inc. 12/8/20- Consent DecreeClear Water Brands, Inc. Enters into Consent Decree Consent Decree 4/15/19- Public NoticeRevisions to License Renewal Procedures 10/22/20- Consent DecreeIron River Community Broadcasting Enters into Consent Decree that can combine elements of traditional awareness messaging and storytelling as well as digital targeting and tracking. 2018 f.413.787.1143 As every campaign is different, you need to be able to manage as many factors as possible to achieve your campaign goals. 5/3/21 - Consent DecreeSantamaria Broadcasting, Inc. One that would have nearly matched 2020 - the highest spending political advertising cycle of all time - in a midterm year. 8/12/20- Consent DecreeRadio Fiesta, Inc. Enters into Consent Decree While the ability for a partner to activate a campaign utilizing an onboarded voter list is key, being able to use those voter lists. Consent Decree 10/26/20- Consent DecreeFranklin Communications, Inc. Enters into Consent Decree Political advertising spending in the United States is expected to amount to over 9.6 billion U.S. dollars in 2022. Consent Decree Consent Decree, 12/16/21 - Consent DecreeKPAN Broadcasters Consent Decree, 12/16/21 - Consent DecreeWest Waves, Inc. 11/12/21 - Consent DecreeBroady Media Group, LLC Consent Decree 0000012089 00000 n 8/27/20- Consent DecreeConsent Decree with Lake Cumberland Broadcasters, LLC 7/15/21 - DocumentUpdating Outmoded Political Programming and Record-Keeping Rules 3128 0 obj <> endobj xref The Political Programming staff carries out its responsibilities in the Media Bureaus Policy Division. 11/9/21 - Consent DecreeMad Dog Wireless, Inc. The public may access the political files of any broadcast station, cable system operator, DBS provider or SDARS licensee at: https://publicfiles.fcc.gov, Pursuant to the Bipartisan Campaign Reform Act of 2002, the FCC is required to maintain an Electioneering Communications Database to allow the public to determine whether a communication sent via a broadcast station, network, cable system and/or satellite system can or cannot reach 50,000 or more people in a particular Congressional District or State. 7/31/20- Consent DecreeH & G C, Inc. Enters into Consent Decree For political advertisers, when it comes to trying out new programmatic partners, the election window is short and finite. Consent Decree 12/3/21 - Consent DecreeMurphy Air, LLC Consent Decree Consent Decrees, 4/1/22- Consent DecreeMomentum Broadcasting LP Consent Decree, 3/31/22- Consent DecreeMissoula Broadcasting Company, LLC Consent Decree, 3/31/22- Consent DecreeJodesha Broadcasting, Inc. That includes $214 million on the U.S. Senate race, $166 million on the governor's race, $75 million on U.S. House races, and $138 million for state and local races. Consent Decree, 6/30/22- Consent DecreeNew Hampshire Family Radio, LLC Consent Decree, 6/28/22- Consent DecreeEquity Communications, LP Consent Decree, 6/23/22- Consent DecreeLakes Media, LLC Consent Decree, 6/22/22- Consent DecreeFayette Broadcasting Corp. 0000019741 00000 n Consent Decree, 8/17/21 - Consent DecreeHull Broadcasting, Inc. GOP massively dominates ad spending in 4 out of 5 top 2022 gubernatorial races The latest Ad Age Campaign Ad Scorecard analysis as this year's races heat up By Simon Dumenco and Kevin Brown.. 0000042347 00000 n 12/4/20- Consent DecreeMRR License, LLC Enters into Consent Decree 8/27/20- Consent DecreeConsent Decree with Reef Broadcasting, Inc Consent Decree, 3/1/21 - Consent DecreeRadio One Licenses, LLC Consent Decree, 2/26/21 - Consent DecreeBragg Broadcasting Corporation Consent Decree, 2/26/21 - Consent DecreeQueenB Radio Wisconsin, Inc. Barnabas Broadcasting, Inc. Consent Decree, New Media Broadcasters, Inc. Certainly linear TV will play a role for candidates in 2022, but there are so many more options out there for candidates that can combine elements of traditional awareness messaging and storytelling as well as digital targeting and tracking. Consent Decree By 2023, cookies will be largely ineffectual. 8/26/20- Consent DecreeEncore Communications, Inc. Enters into Consent Decree 10/14/20- Consent DecreeJackson County Broadcasting, Inc. Enters into Consent Decree As the 2020 election draws closer, we need to take a look at the policies that social media platforms are implementing with regard to political ads, and what the implications are for our democratic process. Consent Decree h1 0Gc\bW=IR,W9sx9sx9sx9 0 endstream endobj 3129 0 obj <>/Metadata 428 0 R/Names 3130 0 R/Outlines 385 0 R/Pages 418 0 R/StructTreeRoot 430 0 R/Type/Catalog/ViewerPreferences<>>> endobj 3130 0 obj <> endobj 3131 0 obj >/PageTransformationMatrixList<0[1.0 0.0 0.0 1.0 -306.0 -396.0]>>/PageUIDList<0 203>>/PageWidthList<0 612.0>>>>>>/Resources<>/ExtGState<>/Font<>/ProcSet[/PDF/Text/ImageC/ImageI]/XObject<>>>/Rotate 0/StructParents 0/TrimBox[0.0 0.0 612.0 792.0]/Type/Page>> endobj 3132 0 obj <> endobj 3133 0 obj <> endobj 3134 0 obj <> endobj 3135 0 obj <> endobj 3136 0 obj <> endobj 3137 0 obj [/Indexed/DeviceRGB 124 3163 0 R] endobj 3138 0 obj <> endobj 3139 0 obj <>stream Consent Decree, 3/17/22- Consent DecreeEADS Broadcasting Corporation Consent Decree, 3/17/22- Consent DecreeCrista Ministries Consent Decree, 3/15/22- Consent DecreeFutures and Options, Inc. 11/3/21 - Consent DecreeLahontan Valley Broadcasting Company, LLC Consent Decree Upcoming Restriction Period for US ads about social issues, elections 0000008652 00000 n Browse Political Files 2022 Non-Candidate Issue Ads DEMOCRATIC GOVERNORS ASSOCIATION 1286092. 0000006007 00000 n | Broadcast Law Blog Email addresses can identify an individual, whereas a physical address can be associated with a whole household. Consent Decree, 5/3/21 - Consent Decree5 Star Communications Inc. 8/21/20- Consent DecreeRadio Hendersonville, Inc. Enters into Consent Decree 7/16/21 - Consent DecreeKOFI, Inc. 10/14/20- Consent DecreeTown and Country Broadcasting, Inc. Enters into Consent Decree Consent Decree Consent Decree, 11/4/21 - Consent DecreeAlabama Media, LLC Consent Decree, 11/3/21 - Consent DecreeMBM Texas Valley, LLC Consent Decree, 11/3/21 - Consent DecreeLahontan Valley Broadcasting Company, LLC Consent Decree, 11/2/21 - Consent DecreePampa Broadcasters, Inc. 2/3/17- OrderMedia Bureau issues order setting aside political file decisions Consent Decree, 5/6/21 - Consent DecreeKenneth Clark Consent Decree, 5/6/21 - Consent DecreeBee Broadcasting, Inc Consent Decree, 5/4/21 - Consent DecreeSan Luis Valley Broadcasting, Inc. To Opt-Out Online, Visit Our CCPA Portal, Opt Out 1/5/22- Consent DecreeNew Century Broadcasting, LLC Consent Decree Consent Decree, Premier Broadcasters, Inc. 6/22/22- Consent DecreeFayette Broadcasting Corp. Consent Decree. Broadcasting LLC Consent Decree, Americom Limited Partnership Consent Decree, Brazos Valley Communications, Ltd. $14.95 + $4.00 shipping. This Ad's for You (Not Your Neighbor) - The New York Times 7/29/21 - Consent DecreeWJAG, Inc. Communications of Kentucky, LLC enters into Consent Decree, 8/26/20- Consent DecreeL.M. Broadcast Education is NAB's home for online educational offerings, including live and on-demand Lowest unit charges (or "Lowest Unit Rates") guarantee that, in the 45 days before a primary and the 60 days before a general election, legally qualified candidates get the lowest rate for a spot that is running on a station within any class of advertising time running in any particular daypart. and the use of audience modeling. Consent Decree Consent Decree, 6/17/22- Consent DecreeOm Sai Broadcasting, LLC Consent Decree, 6/16/22- Consent DecreePuffer Broadcasting, Inc. 2/12/21 - Consent DecreeMaquoketa Broadcasting Company Consent Decree Consent Decrees 2/23/21 - Consent DecreeSM-KSGF-FM, LLC Consent Decree 2023 Political Election dates: March 14, 2023 - Township Election August 8, 2023 - Primary Election November 7, 2023 - General Election 2022 Political Window Dates for Minnesota The LUC for the August 9 Primary Election begins on June 25. University of Washington researchers were curious about what types of political ads people saw during the 2020 presidential election. The Council today agreed its mandate (general approach) for negotiations with the European Parliament on the proposal for a regulation on the transparency and targeting of political advertising. Online targeting for political advertising: stricter rules are Both Democrats and Republicans in US elections are more likely to be emotionally moved or angered by political advertising produced by the party to which they identify. 8/21/20- Consent DecreeDr. Maura Healey Massachusetts (D) Governor 2022 OFFICIAL political pin button TEAM. Consent Decree Consent Decree, Custer County Community Broadcasting Corporation Consent Decree, Santamaria Broadcasting, Inc. Consent Decree, Estrella Radio License of Dallas LLC Consent Decree, Estrella Radio License of Houston LLC Consent Decree, Lahontan Valley Broadcasting Company, LLC Consent Decree, Tackett-Boazman Broadcasting, LP Consent Decree, Majestic Broadcasting, LLC Consent Decree, Fremont Broadcasting, Inc. 5/6/21 - Consent DecreeBee Broadcasting, Inc Consent Decree Consent Decree, 6/2/22- Public NoticeEffective Date of Political File Rules Set, 5/3/22- Consent DecreeLearn Broadcasting Corporation Consent Decree, 5/3/22- Consent DecreeChinook Concert Broadcasters Consent Decree, 5/2/22- Consent DecreeBlue Sky Broadcasting, Inc. : P=zn}wAB (&8 3 CV)/ 1/18/17- OrderMedia Bureau releases Order adopting a Consent Decree 11/17/20- Consent DecreeSouthern Illinois Radio Group, Inc. Enters into Consent Decree 5/6/21 - Consent DecreeKenneth Clark Consent Decree 8/10/20- Consent DecreeCohan Radio Group, Inc. Enters into Consent Decree However, not every such graph is created equal its important for political advertisers to make sure partners can help them understand just how these graphs are put together and how much fidelity and certainty can be found in the various household profiles. Here are a few key things to consider: Some high-profile companies in our space have publicly opted out of using registered voter data for ad targeting purposes. 8/26/20- Consent DecreeL.M. 1970's Faubus For Governor Political Window Yellow Advertising Sign Arkansas. %PDF-1.4 % %%EOF 10/28/21 - Consent DecreeCentex Broadcasting, LLC Consent Decree 12/8/21 - Consent DecreeSkywest Media LLC Consent Decree Consent Decree, Alexander Broadcasting, Inc. Consent Decree Inc. PDF 2022 BROADCASTERS' CALENDAR - Wilkinson Barker Knauer 12/22/21 - Consent DecreeWharton County Radio, Inc. 12/21/21 - Consent DecreeRick L. Murphy Consent Decree, 12/21/21 - Consent DecreeMillennium Media, Inc. Political advertisers are spending less on Facebook advertising for the 2022 midterms after flocking to the social network in previous cycles. Consent Decree What The 'Lowest Unit Rate Window' Means For Political Ads. Rice Broadcasting, Inc. 11/5/21 - Consent DecreeAlpine Radio, LLCConsent Decree Its now time to toss it out. Designed by Elegant Themes | Powered by Powered by WordPress.com. 4/14/22- Consent DecreePremier Broadcasters, Inc. We also use third-party cookies that help us analyze and understand how you use this website. 3/17/22- Consent DecreeEADS Broadcasting Corporation Consent Decree Rappler offers space for political advertising during the election period for the May 2022 national and local elections. The political ad universe has long had a standard media playbook. 0000074374 00000 n 2022 has arrived, and it's an even-numbered year which means we will be inundated with political advertising. 11/30/20- Consent DecreeWGEM License, LLC Enters into Consent Decree
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